{"id":118,"date":"2025-06-26T00:42:14","date_gmt":"2025-06-26T00:42:14","guid":{"rendered":"https:\/\/rdacosta.vccdigitalmedia.ca\/portfolio\/?page_id=118"},"modified":"2025-06-27T21:04:59","modified_gmt":"2025-06-27T21:04:59","slug":"homie","status":"publish","type":"page","link":"https:\/\/rdacosta.vccdigitalmedia.ca\/portfolio\/homie\/","title":{"rendered":"Homie"},"content":{"rendered":"

[et_pb_section fb_built=”1″ _builder_version=”4.27.4″ _module_preset=”default” background_color=”#FFFEF0″ transform_translate=”0px|101px” transform_translate_linked=”off” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.27.4″ _module_preset=”default” height=”1000px” max_height=”1000px” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/rdacosta.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2025\/06\/homey-logo.png” title_text=”homey-logo” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][et_pb_image src=”https:\/\/rdacosta.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2025\/06\/Screenshot-2025-06-25-at-8.50.39\u202fPM.png” title_text=”Screenshot 2025-06-25 at 8.50.39\u202fPM” _builder_version=”4.27.4″ _module_preset=”default” width=”100%” max_width=”100%” height=”379px” max_height=”1000px” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_heading title=”Homie” _builder_version=”4.27.4″ _module_preset=”default” title_text_color=”#FF6700″ global_colors_info=”{}”][\/et_pb_heading][et_pb_heading title=”Chore & Home Management App” _builder_version=”4.27.4″ _module_preset=”default” title_level=”h4″ title_text_color=”#B54D00″ global_colors_info=”{}”][\/et_pb_heading][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

For this project, my team and I were tasked with designing an app from concept to completion, centered around solving a clear problem related to community. We chose to focus on a common, relatable challenge: living harmoniously with others. As cities grow and the cost of living rises, more people are cohabiting\u2014whether with roommates, partners, family, or even strangers.<\/p>\n

We began with in-depth research, including domain exploration, competitor analysis, user surveys, and live interviews. These insights helped us shape detailed user personas, a sitemap, and user flows. While we initially planned to focus primarily on chores and cleaning, our research revealed that communication breakdowns were a bigger issue. This led us to shift our focus toward features that support better communication and conflict resolution.<\/p>\n

Throughout the process, we developed a full brand identity, including a visual style guide and tone of voice. We created and tested multiple prototypes, iterating based on user feedback at every stage. These insights helped us build a more thoughtful user journey and prepare a final high-fidelity prototype<\/a> that responds directly to the needs we uncovered.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.4″ _module_preset=”default” background_color=”#FFFEF0″ global_colors_info=”{}”][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_heading title=”Behind the Scenes” _builder_version=”4.27.4″ _module_preset=”default” title_text_align=”center” title_text_color=”#B54D00″ custom_margin=”-144px||||false|false” global_colors_info=”{}”][\/et_pb_heading][et_pb_gallery gallery_ids=”197,198,195,196,192,193,201,191,202,200″ posts_number=”10″ show_title_and_caption=”off” show_pagination=”off” _builder_version=”4.27.4″ _module_preset=”default” title_text_color=”RGBA(255,255,255,0)” caption_text_color=”RGBA(255,255,255,0)” global_colors_info=”{}”][\/et_pb_gallery][et_pb_button button_url=”https:\/\/drive.google.com\/file\/d\/1o5gBhiTEjShSPhC6XhgWPBSAvBgkEzfP\/view?usp=sharing” url_new_window=”on” button_text=”View Final Client Presentation” button_alignment=”right” _builder_version=”4.27.4″ _module_preset=”default” transform_scale_linked=”off” transform_translate=”0px|-109px” transform_translate_linked=”off” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.4″ _module_preset=”default” background_color=”#FFFEF0″ custom_margin=”-135px||||false|false” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_heading title=”The Highlights” _builder_version=”4.27.4″ _module_preset=”default” title_level=”h2″ title_text_align=”center” title_text_color=”#B54D00″ global_colors_info=”{}”][\/et_pb_heading][et_pb_image src=”https:\/\/rdacosta.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2025\/06\/highlights-homie.png” title_text=”highlights-homie” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_heading title=”The Challenges” _builder_version=”4.27.4″ _module_preset=”default” title_level=”h2″ title_text_align=”center” title_text_color=”#B54D00″ global_colors_info=”{}”][\/et_pb_heading][et_pb_image src=”https:\/\/rdacosta.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2025\/06\/challenges-homie.png” title_text=”challenges-homie” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ fullwidth=”on” _builder_version=”4.27.4″ _module_preset=”default” background_video_mp4=”https:\/\/rdacosta.vccdigitalmedia.ca\/portfolio\/wp-content\/uploads\/2025\/06\/Homie-Video.mov” height=”681px” max_height=”1000px” global_colors_info=”{}”][\/et_pb_section][et_pb_section fb_built=”1″ theme_builder_area=”post_content” _builder_version=”4.27.4″ _module_preset=”default” height=”100px” hover_enabled=”0″ sticky_enabled=”0″ background_color=”#FFFEF0″][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” theme_builder_area=”post_content” transform_translate_linked=”off” transform_translate=”0px|-44px” hover_enabled=”0″ sticky_enabled=”0″][et_pb_column _builder_version=”4.27.4″ _module_preset=”default” type=”4_4″ theme_builder_area=”post_content”][et_pb_button _builder_version=”4.27.4″ _module_preset=”default” theme_builder_area=”post_content” hover_enabled=”0″ button_text=”Next Project” button_alignment=”right” sticky_enabled=”0″ button_url=”https:\/\/rdacosta.vccdigitalmedia.ca\/portfolio\/axial-coffee\/”][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

For this project, my team and I were tasked with designing an app from concept to completion, centered around solving a clear problem related to community. We chose to focus on a common, relatable challenge: living harmoniously with others. As cities grow and the cost of living rises, more people are cohabiting\u2014whether with roommates, partners, […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-118","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/rdacosta.vccdigitalmedia.ca\/portfolio\/wp-json\/wp\/v2\/pages\/118","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rdacosta.vccdigitalmedia.ca\/portfolio\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/rdacosta.vccdigitalmedia.ca\/portfolio\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/rdacosta.vccdigitalmedia.ca\/portfolio\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/rdacosta.vccdigitalmedia.ca\/portfolio\/wp-json\/wp\/v2\/comments?post=118"}],"version-history":[{"count":10,"href":"https:\/\/rdacosta.vccdigitalmedia.ca\/portfolio\/wp-json\/wp\/v2\/pages\/118\/revisions"}],"predecessor-version":[{"id":264,"href":"https:\/\/rdacosta.vccdigitalmedia.ca\/portfolio\/wp-json\/wp\/v2\/pages\/118\/revisions\/264"}],"wp:attachment":[{"href":"https:\/\/rdacosta.vccdigitalmedia.ca\/portfolio\/wp-json\/wp\/v2\/media?parent=118"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}